Server side tagging

Process and transmit your data through your own server for better control and performance.

How does it work?

In today’s digital world, privacy and data protection are becoming increasingly important. This puts traditional methods of data tracking under pressure, especially as new regulations and the phasing out of third-party cookies continue to change the landscape.

Eventually third-party cookies will disappear 100%. This impacts the results of your campaigns, because good decisions are made based on data.

To continue collecting accurate and reliable data in this new reality, it is important to innovate your tracking methods. We would like to introduce you to server-side tagging, a great way to make your data tracking fully future-proof.

Server-side tagging moves the data collection we are familiar with from the client side to the server side, providing more control over your data flows and proper privacy compliance.

What does this mean for your organization if you do not do this?

Loss of data
Higher costs
Limited optimizations
Less control

What does this mean for your organization if you do do do this?

More accurate data
Better privacy
Full control
More effective marketing expenditure
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At Recruitment Marketeers we understand that every organization is unique, and that also applies to the way your Google tag manager and data tracking is set up. We offer the possibility to arrange the setup of server-side tagging. We do this in collaboration with Taggrs.

Taggrs is a Dutch company, they provide the servers and manage the data in the Netherlands in a GDPR-proof manner. If your website has more than 500 website visits per month, a subscription fee will be charged for the use of Taggrs.

Our experts are ready to support you in this technical process, from planning to final implementation and optimization. Whether it's a simple integration or a challenging setup, we make sure you can experience the benefits of server-side tagging without any problems.

Let's take your data tracking to the next level together and improve the results to make your campaign future-proof!

I want to know more!

Do you have a question? Send us a message, call us, or use the chat.

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