In a time where digital accessibility is becoming increasingly important, Sebas Krijgsman, Martijn Smit and Remko Booghmans of Recruitment Marketeers have launched an innovative product: audio vacancies. This new product responds to the growing demand for inclusivity and offers a user-friendly way to present vacancies. With audio options, vacancies can be made more accessible to a wider audience, including people with a visual impairment. This not only offers convenience for users, but also helps organizations to comply with regulations around digital accessibility.
What are audio vacancies?
Audio job ads offer a unique way to present job ads. Instead of traditional text or visual job ads, organizations can now opt for a fully voiced version of their job ad. This makes it possible to listen to the job ad as a podcast. This not only gives blind and partially sighted people access to the information, but also busy job seekers who prefer to listen rather than read. It offers convenience for a wide audience, without sacrificing content.
In addition, managers can explain their vacancies in a personal way without having to appear in a video, which is often seen as too big a step. The podcast is provided with suitable background music, which is professionally edited. Thanks to more than 25 years of experience in radio and podcast presentation, this solution is a high-quality and unique addition to recruiting new talent.
We offer two versions of the audio vacancy: a short commercial version and a longer, detailed version. The short version is ideal for a quick overview, while the longer version contains all the necessary details so that interested parties know exactly what the position entails.
The Digital Accessibility Act
Legislation on digital accessibility is becoming increasingly strict, especially for government agencies and municipal websites. Since 2020, the Digital Accessibility Act has been in force, which obliges public organizations, such as municipalities and other government institutions, to make their websites and apps accessible to everyone, including people with disabilities. This means that government websites must comply with the WCAG (Web Content Accessibility Guidelines) guidelines.
The WCAG guidelines were developed to make digital content accessible to people with various disabilities, such as visual and hearing impairments. They include specific requirements for text, color contrast, navigation and the ability to listen to media (such as videos or text). This gives organizations the opportunity to implement innovative solutions, such as our audio vacancies.
How audio job postings help with digital accessibility
Audio vacancies can be a smart and efficient way for municipalities, governments and other public institutions to comply with the Digital Accessibility Act and WCAG requirements. By offering vacancy texts not only textually and visually, but also in audio format, we can ensure that people with visual impairments, such as blind or partially sighted people, can easily access the same information. This way, they can listen to the vacancy text instead of having to read it.
Audio is a powerful tool for digital accessibility. It not only increases accessibility, but also makes the user experience more enjoyable for a wider audience. Instead of reading long texts, job seekers can easily listen to a job posting on the go, making the process more efficient.
Future-proof
With the launch of this innovative solution, we are taking a step forward towards more inclusivity in the workplace. We are the first party to offer audio as a permanent solution for vacancies. This technology also offers a lot of potential for other applications. For example, audio could be a valuable solution not only for vacancies, but also for news reports, policy documents and other important information within municipalities and government institutions.
For municipalities and government agencies
Municipalities and governments can integrate this audio solution into their communication strategies to better meet the requirements of the Digital Accessibility Act. Implementing audio vacancies can improve the accessibility of government vacancies while providing job seekers with an easy, efficient way to obtain information.
By offering audio job vacancies on their websites, government agencies not only help to comply with legislation, but also take an important step towards equal opportunities for everyone, regardless of their disability. This is an example of how technology can help to reduce barriers and promote inclusion in society.
We are proud to offer this new solution and look forward to helping organizations improve their digital accessibility, while at the same time strengthening their vacancy communications in an innovative way.
Want to know more? Contact us!
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